Etiqa Insurance & Takaful today awarded MYR 21,000 (USD 6,745) in cash prizes to 13 students from Limkokwing University of Creative Technology in conjunction with the Etiqa Billboard Design Competition 2011.
"The Etiqa brand promise of humanizing insurance and takaful is all about going back to the basic of insurance and takaful, which is about helping people. Through this competition, we are happy to be able to help provide another useful platform for the youth to sharpen and showcase their talents, in this case, in arts and design," says Mr. Barend Van Dam, Chief Marketing Officer of Etiqa Insurance & Takaful.
Barend added that Etiqa collaborated with Limkonwing University as they are best known for their high standard of creativity. For the competition, which is opened to the students of Limkokwing only, the students are required to proposed billboard designs that reflect the Etiqa brand and corporate image.
Ms. Riska Tiofani Chrismanto won the Grand Prize and not only took home the cash prize of MYR 8,000 (USD 2,558) but more importantly, her winning design is also proudly displayed to millions of Malaysians as it has now been used on Etiqa's billboards all around the country. Mr. Thato McDonald took the 2nd Place and received a MYR 5,000 (USD 1,599) cash prize while the third place went to Mr. Dedy Andrianto who won MYR 3,000 (USD 959) for his effort. Besides them, ten other students received consolation prizes of MYR 500 (USD 160) each, making the total cash prizes given out for the competition amounting to MYR 21,000 (USD 6,715).
"I'm very thankful to Etiqa for such an exciting opportunity to challenge and showcase my designing ideas and abilities. Winning the competition adds to the excitement and makes it more worthwhile," said Ms Riska Tiofani Chrismanto commented on her winning and experience. Ms Riska's winning design entry which is showcased nationwide, depicts Etiqans who are always hand-in-hand to help others in time of need.
The prize giving ceremony was attended by Barend, and the Vice Chancellor of Limkokwing University of Creative Technology, Professor Emeritus Dato' Ar Parid Wardi Sudin, the management from Etiqa and Limkokwing University and the winners and their friends.
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